Manufacturing Tecnology — Revenue
How Document Automation Benefits Revenue Enablement
How Document Automation Benefits Revenue Enablement Revenue enablement is a customer-centric discipline that covers the entire buyer journey, from awareness of a specific business problem through solution discovery, purchase, deployment and beyond. It leverages the key portions of Sales Enablement (communications, training, and coaching) and extends it to the entire go-to-market organization. Revenue enablement, however, goes one step further, extending the powerful aspects of Sales enablement to focus on collaboration and alignment, process improvement and data-informed decision-making. As with most process improvements, revenue enablement requires adoption of new practices and skills that need content creation and training. For many practitioners, and for many enablement teams,...